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<title>TV Guide buy-up campaign</title>
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<p>
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<b>See Also:</b>
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<a href="http://www.tvguide.com/">TV Guide's Web site</a>
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<pre>
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</pre>
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<p>
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The
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<a href="http://www.tvguide.com/tv/magazine/970630/index.sml">July 5, 1997</a>
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issue of
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<a href="http://www.tvguide.com/">TV Guide</a>
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features B5 on its cover. (The article contains major spoilers for
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future episodes; tread with caution.)
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<p>
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This is an ideal opportunity for fans to show their support. Like any other
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for-profit publication, TV Guide's coverage is based in part on
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what they think will sell more magazines. If they put "Baywatch" on the cover
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and sell twice as many copies as usual, they'll tend to do more "Baywatch"
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stories thereafter.
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<p>
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We can use that simple bit of economics to increase B5's coverage in the future.
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As TV Guide is the most popular entertainment magazine in the US, any
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increase in B5 coverage will likely prompt more people to try the show out,
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and that boost in ratings will improve the chances
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of additional TNT movie orders, of the proposed
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<a href="/lurk/guide/113.html">spinoff series,</a>
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and maybe even a B5 theatrical movie.
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Encouraging more TV Guide coverage is probably the best-leveraged thing fans
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can do right now to help keep the show going.
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<p>
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To that end, I'd like to propose that every B5 fan go out and buy two copies
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of the magazine when it's released. Spread the word; if you have friends
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who watch the show but aren't on the net, ask them to do the same. If
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nothing else, a B5 cover story in a major national publication is a good
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collector's item, given how spotty B5's press coverage has historically been.
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<p>
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Every science-fiction show in danger in the last five years has spawned a big
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letter-writing campaign. By now, it seems to me, the networks and studios
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must be pretty used to it: produce an SF show, get a bunch of fan letters,
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like clockwork. But to my knowledge, no fan campaign has yet had the
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audacity to put its money where its mouth is. A TV Guide-buying campaign,
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if it's successful, might even get some press coverage in its own right.
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<p>
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Let's give it a try and see what kind of waves we can make!
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<p>
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<b>Update:</b> The preview in the June 28 issue confirms that there'll be B5
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coverage. It says, "There's big news about the sci-fi series Babylon 5, and TV
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Guide goes on the set of TNT's upcoming B5 movie to get info straight
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from the show's stars and producers."
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<pre>
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</pre>
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<h5>
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Last update:
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July 1, 1997
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</h5>
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